'It Ain't Me' Kygo feat. Selena Gomez

It Ain't Me

edited by Xun Rao (Norrie)

Written by Kygo, Selena, Gomez, Andrew, Watt, Brian, Lee, and Ali Tamposi, produced by Kygo, Andrew, Watt, Ben, Rice, and Louis Bell,

'It Ain't me' is a song narrated a reminiscent of past love relationship which ruined by alcoholism and over partying.

"It Ain't Me" received positive reviews from music critics.

Matt Medved of Billboard magazine regarded it as one of Gomez's most mature-sounding releases and appreciated Kygo's usage of her vocals, adding that the song showed both collaborators' "best sides". Similarly, Alexia Hernandez of Entertainment Weekly deemed it "perhaps her most mature tune to date".

In The New York Times, Jon Pareles described the track as a "righteous kiss-off", complimenting the subtle and varied production. Pedro Pincay of Vibe magazine said Kygo and Gomez "cooked up something special".

Kat Bein of Billboard magazine placed "It Ain't Me" at number one in her list of ten best Kygo songs writing that Gomez's "powerful and strong" vocals took "Kygo's collaborative vocal game to a whole new level" and the chorus arrangement brought "a certain edginess new to Kygo's catalogue", concluding that the song showed growth and "maybe heralds a new era of Kygo's sound".